Beard Productions - Pool Match Posters

Project: High-Impact Event Posters for Beard Productions 🎱

Beard Productions hosts high-stakes, pay-per-view (PPV) pool events and needed promotional posters that could capture the intense drama and excitement of the matches. The key challenges were to create visually stunning artwork that would drive ticket sales and viewership online, while also working to a very quick turnaround between events to maximise promotion time.

My Solution
I designed and created a series of unique, high-energy promotional posters using Adobe Photoshop. Each design was a bespoke composition, tailored to the specific narrative of the match-up.

Dynamic Compositing: I blended multiple assets, including player portraits, action shots, and thematic elements like flags and cityscapes, to build a dramatic, layered visual story for each poster.

Tailored Art Direction: Every poster was given a unique identity to reflect the tone of the event, from the gritty, high-stakes "Big Money 100K" match to classic national rivalries.

Multi-Platform Design: I created the posters to be versatile, ensuring they were optimised for advertising across the web, various social media channels, and the Beard Productions YouTube channel.

The Result
The posters successfully captured the high-stakes atmosphere of the events and became a key part of the promotional campaigns. The dynamic visuals helped generate buzz and drive PPV sales, while my ability to work to a tight schedule ensured Beard Productions had professional, exciting marketing materials ready for every single event.

Key Skills Showcased: Graphic Design, Adobe Photoshop, Image Compositing, Promotional Design, Typography, Working to Deadlines