Tiverton RFC Social Media Graphics

Project: Dynamic Social Media Graphics for a Rugby Club 🏉

The client, a local rugby club, needed professional and high-impact social media graphics to announce upcoming matches, share team line-ups, and celebrate player achievements. The content needed to be visually consistent, engaging for fans, and specifically optimised for Instagram's unique formats, like carousels and stories.

My Solution
I designed and created a full suite of cohesive and energetic match-day graphics using Adobe Photoshop and Adobe Illustrator.

Seamless Carousel Posts: For the main team announcements, I designed panoramic carousel posts. These appear as a single, seamless image when a user swipes horizontally, creating a strong visual impact on the Instagram feed.

Versatile, Multi-Format Design: The individual panels of the carousel were also designed to be perfectly sized for use as standalone Instagram Stories. This clever approach gave the client two types of content from a single asset, maximising their promotional reach.

Consistent Brand Identity: I created a set of templates for key announcements like the 'Starting Lineup' and 'Player of the Match', ensuring a consistent and professional look across all their social media communications.

The Result
The new graphics gave the club a highly professional and consistent brand identity on social media, elevating their match-day promotions. The engaging carousel format led to increased fan interaction and reach, and the suite of templates made it easy for the client to post timely, high-quality updates for every game.

Key Skills Showcased: Social Media Graphics, Graphic Design, Adobe Photoshop, Adobe Illustrator, Brand Identity, Instagram Content